![]() The most important thing to remember about cold email is that it’s not a volume game. Plus, loads of patience, persistence and the ability to handle rejection. You’ll need a quality list, relevant details about the person you’re emailing and a clear and compelling message. However, it’s an extremely powerful way to talk directly with your ideal customers. We all get spammed with poorly written blast messages that are completely self-serving. A quick scan of your inbox and you might disagree. Draft an emailĬold email is an incredibly effective way to generate leads and acquire customers. Just be sure that what you’re giving away is related to your business so that the people who enter are ideal leads. You’ll attract more leads based on having more chances to win (e.g., multiple tiers of prizes or multiple winners) and based on the value of the prizes. And it doesn’t have to be a single prize. You can give away your products or services or get other companies to donate prizes. Running a giveaway doesn’t have to cost money, either. ![]() Even if only 10% of people bring one other person, that’s 10% more leads for zero effort or cost. ![]() The best giveaways are “viral giveaways,” where everyone who enters can earn more chances at winning for each other person they get to enter. After all, who doesn’t love the chance to win something valuable? They are a great way to get attention, build awareness and generate leads. One of the oldest tricks in the book is giveaways. And the best part is, they don’t require a massive budget.Ĭheck out these 11 proven tactics you can use to generate more customers for your business. You can use one or all of these tactics to fill your pipeline and grow your business no matter the time of year or the state of the economy. Fortunately, some proven tactics work to consistently attract and convert customers like clockwork.
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